Tag Archives: podcast

Soft power is the power to attract

http://downloads.bbc.co.uk/podcasts/radio4/analysis/analysis_20111024-2100a.mp3 “The frontline of the battle for men’s minds is clearly drawn. The British Council and the BBC World Service share joint top billing on the UK government’s inventory of cultural diplomacy assets. Both are widely regarded as ‘soft power’, … Continue reading

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